Hospitality Marketing Webinars

With a crazy 2020 finally coming to a close, it’s time to turn our attention to the new year and start planning for a big 2021. In this webinar, we will share tips on how to create a successful social media content calendar to ensure that you and your hotel are prepared as more people return to travel. We will demonstrate how to leverage different events and holidays on your hotel’s social media platforms to increase occupancy and capture more travelers’ interest. Register now and make sure your hotel’s content calendar is full of effective marketing for your property, no matter the season.

COVID-19 has brought many fundamental changes to the hotel industry, including the way hoteliers respond to reviews online. Amid the pandemic, review responses are a vital outlet for communicating with guests to instill confidence about your property. In this webinar, we will share with hotel owners and managers how to leverage review responses to reach future travelers, ensure them of your commitment to safe practices, and share the changes you have made at the property in response to COVID-19. Travelers are more discerning than ever, so hoteliers must make the most of every single review response. Learn how to use expert review responses to set proper expectations and ensure a positive hotel experience for happy guests.

Social Media has given new meaning to the popular phrase “word of mouth”. In 2021, travelers are constantly mentioning, tagging, and talking about your property online. In this webinar, we will show you the unique ways that travelers discuss your hotel on social media platforms, including Facebook, Twitter, and Instagram. We will teach you how to be a part of these conversations and use them to expand your reach and generate leads. This webinar will showcase helpful tools and strategies to monitor and respond to this online dialogue. It’s time to stop standing on the sidelines and start joining the conversation about your property online.