Hospitality Marketing WebinarsProviding Free Hotelier Education Every Month
Take your hotel marketing strategy to the next level by watching one of our educational hotel marketing webinars. In these webinars, we take a deep dive into how travelers are searching for hotels and how you can get found in the marketplace. Learn actionable tips to increase revenue and capitalize on digital marketing trends. Sign up for our next webinar or view a recording of previous hotel marketing webinars here.
Find Your Hotel’s Voice: How Tone Transforms Review Responses
Tuesday, February 25 | 2 pm ET, 11 am PT
Thursday, February 27 | 2 pm ET, 11 am PT (with Live Q&A)
Can you identify your hotel’s voice? It’s an odd question to think about at first, but every brand or business has a voice. Your hotel talks to guests and travelers on a daily basis and its voice can be heard in every review response and social media post found online. When marketing tasks are shared among team members and vendors, it can be a challenge to keep a consistent hotel voice. It’s even more difficult to implement brand standards if you’re faced with issues like employee turnover. In this webinar, we will help find your hotel’s voice, and provide best practices for implementing brand voice consistently. Learn how tone, word choice, and writing style in your online messaging communicate your hotel’s brand voice. Join us to make your hotel’s voice heard loud and clear!
New Hotels on the Block: How to Thrive in a New Build Market
Tuesday, March 31 | 2 pm ET, 11 am PT
In today’s world, it sometimes feels like new build hotels are sprouting up faster than your hotel’s landscaping. So how do you keep pace with growing supply, and compete with all the new construction in your market? In this webinar, we are going to show you that a hotel’s age is just a number. Learn not only to survive but also thrive in a new build market. We’ll share tips on how to leverage your hotel’s online reputation and social media to demonstrate value to travelers searching in your area. Join us, as we build a strategy to grow occupancy and ADR in a new build world.