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For over 30 years, Travel Media Group has been an industry-leading provider of hotel marketing and advertising services to hospitality professionals across the country. Read our hotel marketing blog to stay up to date on social media trends, online review response tips, the newest research on search and SEO, and much more.
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Brand vs. Vanity Hotel Website Hotel websites should always be a place where hoteliers always aim to convert travelers into guests. If you’re operating a branded hotel, you most likely have a dedicated page on your brand’s website. While the exposure is great, it is the same type of exposure that the other hotels within […]
In this episode of Suite Spot, we speak to the unbelievable prosperity that the hotel industry is currently experiencing while preparing hoteliers for a time where revenue growth might slow. Host Ryan Embree teams up with Director of Marketing Anne Sandoval to brainstorm ideas and ways to reach new guest segments to insulate your revenue […]
Oftentimes, hoteliers will get hotel reviews with a rating but no comment. This can cause confusion as to whether or not you should reply. In this article, we’ll discuss what to do in this type of scenario. Should Hoteliers Reply to Rating-Only Reviews? Although it may seem like hoteliers should respond to rating-only reviews, it’s […]
In this episode of Suite Spot, we discuss one of the fastest growing and most popular social media platforms in 2019, Instagram. On the heels of another exciting innovation from Travel Media Group’s product development team, we introduce the addition of Instagram for hoteliers as a part of our social media solution. Host, Ryan Embree, […]
Guest reviews are published online at an astonishing rate. According to TripAdvisor, 280 traveler reviews are posted each minute of the day. With that number increasing year-over-year, it’s difficult for hoteliers to keep up. It’s vital for hotel management to respond to traveler reviews. Providing thoughtful and unique review responses takes time, which leaves many […]
Travelers are not shy about calling out hotels online by name, and it’s important to make a plan before a complaint becomes a crisis. Evolution of Traveler Feedback Nowadays, when one thinks about traveler feedback, they immediately think of TripAdvisor. However, TripAdvisor wasn’t where the birth of travel feedback occurred. It dates all the […]