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For over 30 years, Travel Media Group has been an industry-leading provider of hotel marketing and advertising services to hospitality professionals across the country. Read our hotel marketing blog to stay up to date on social media trends, online review response tips, the newest research on search and SEO, and much more.

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Social Media is an Online Billboard You’ve heard the saying that your hotel’s social media is kind of like an online billboard for your property. Now I want you to imagine you are on a road trip and you come across this ad on your travels. As we enter the winter and holiday season, this […]

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More than ever, guests have less brand loyalty than in years past. Instead, today’s travelers are motivated by factors outside of the brand, including price, location, and, most importantly, your hotel’s online reputation. 81% of travelers usually or always reference online reviews when deciding where to stay. That means your online rating is a huge […]

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In this episode of the Suite Spot, host Ryan Embree and Product Director Patrick O’Brien discuss the top 5 sentiment tags of 2021. With the end of the year drawing near, now is a great time for hoteliers to look back at the data so they can make informed decisions about their hotels going into […]

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With Thanksgiving and the rest of the holiday season just around the corner, it’s the perfect time to start thinking about giving back to the community. While the holidays are a great time to start thinking about ways to support your community, giving back never goes out of season. There are many initiatives hotels can […]

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Sustainability and environmental responsibility are significant issues that won’t be going away any time soon. Consumers are concerned about the environmental impact of the brands and businesses they support and are becoming more discerning about which ones they choose. Don’t lose out on business from environmentally-savvy young travelers because your hotel doesn’t measure up. Reducing […]

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When done correctly, social media can be a powerful tool to boost your hotel’s SEO power. With better SEO, your hotel’s website will rank higher on Google, and you’ll be able to drive more traffic and direct bookings. However, if you’re not posting the right things in the right way, you won’t be maximizing the […]

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