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For over 30 years, Travel Media Group has been an industry-leading provider of hotel marketing and advertising services to hospitality professionals across the country. Read our hotel marketing blog to stay up to date on social media trends, online review response tips, the newest research on search and SEO, and much more.
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Social Media in 2023: It is no surprise that there are more social media platforms than you can shake a stick at in the current digital age. Platforms like Linkedin, Facebook, Twitter, Instagram, Tiktok, BeReal, etc., the list goes on and on. With an abundance of social media channels at our disposal, it is […]
Attracting new guests to your hotel can be challenging. There is fierce competition in the hotel industry as hoteliers vie for travelers’ attention and bookings. Effective marketing of your hotels through digital channels will be the deciding factor that puts you at #1. To succeed at marketing your hotel, you must know what NOT to […]
Hotels worldwide are trying to engage with their audience in more meaningful ways. One of the best ways to accomplish this is by being a good listener – a social listener, that is. Social listening is when a business/entity actively monitors and tracks what users/people are saying about their business online via digital channels. The […]
Join TMG Marketing Director Ryan Embree and Vice President of Product and Technology Patrick O’Brien on this episode as they analyze and give insight into the top 5 guest sentiment trends of 2022. You will learn about the most talked about topics and how travelers felt towards them so you can adjust your hotel operations […]
The social media landscape is a saturated one. Capturing and holding user attention is a constant tug-of-war between competing hoteliers. To outperform your competition, social awareness and user engagement are essential to your hotel’s success and remain the most effective metrics to consider. With prominent and growing channels like Instagram Reels, increasing your hotel’s social […]
A new beginning is an excellent opportunity for change. Whether a new year, a new month, or a new day, it is always a great time to enhance your digital presence. The first step is refreshing your knowledge in three digital areas: Social media Guest review websites Your hotel’s online reputation Combined, these three provide […]