Industry-Leading Hotel Marketing Expertise
For over 30 years, Travel Media Group has been an industry-leading provider of hotel marketing and advertising services to hospitality professionals across the country. Read our hotel marketing blog to stay up to date on social media trends, online review response tips, the newest research on search and SEO, and much more.
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When it comes to social media, it’s no secret that content is king. The more engaging content you create and share, the more influence you have online. Yet, one of the most frequently asked questions we hear from hoteliers remains: “What should I post on my hotel’s social media pages?” Let’s explore how to […]
In another special edition of the Suite Spot, Senior Vice President of Lodging Insights at STR, Jan Freitag returns to the podcast for an insightful conversation. Jan and his team at STR are continuing to closely monitor industry data and trends post-COVID-19.
Our most recent white paper discusses having a dynamic marketing strategy, and how understanding your travelers’ explicit needs results in a more promising conversion rate. There are a variety of methods hoteliers can take to assure that traveler needs can be met through marketing: through information displayed on their website, through pictures, or through social […]
When states first entered lockdown, hospitality industry experts began to notice an interesting trend: online travel agencies (OTAs) were falling away from the top of search results for guests seeking hotel nights. As we moved into April and May, Comscore’s data showed that the visitors going to a hotel’s direct website tallied higher than those going […]
In this episode of Suite Spot, we talk about the adaptations hoteliers are making to their property websites in the midst of this pandemic. Travel Media Group Senior Website Product Analyst, Stephanie Courtois, joins host Ryan Embree to share how she, alongside the Travel Media Group product team, prepared our hotel partners’ websites for COVID-19 […]
The hospitality industry has shown signs of recovery in many areas since the start of the pandemic, but one area that continues to struggle is business travel. The abrupt halt contributed to losses due to cancelled conference events and businesses no longer sending employees out to cities for specific projects. The loss of room nights […]