Social Media for Hotels

How to Maximize Your Bookings During Summer Travel

by | July 19, 2024 | Hotel Marketing Resources, Online Marketing for Hotels, Social Media for Hotels

Summer travel is in full swing, making it the perfect time for hotels to ramp up their booking strategies. To capture as many reservations as possible, hoteliers must focus on their digital presence and online marketing efforts. This summer, the key areas to hone in on are social media, online review response, and hotel reputation […]

Growing Your Hotel’s Social Media Following [Webinar]

by | May 31, 2024 | Hotel Marketing Resources, Social Media for Hotels

Taking meaningful steps is the key to enhancing your hotel brand visibility and engagement. Through building your social media following, you can engage with potential guests directly, showcase your property, and stay relevant in a competitive market! This webinar will cover the following topics, including: How to build a solid social following on different platforms […]

Hotel Social Media Myths: Debunked

by | April 19, 2024 | Hotel Marketing Resources, Social Media for Hotels

In today’s digital age, social media has become an indispensable tool for hotels looking to connect with travelers and drive bookings. However, amidst the ever-evolving landscape of social platforms, numerous myths and misconceptions have hindered hotels from fully embracing the power of social media to their advantage.  This blog aims to debunk some of the […]

Social Media for Hotels: Everything You Need to Know (2024)

by | April 10, 2024 | Hotel Marketing Resources, Social Media for Hotels

In today’s digital landscape, travelers turn to social platforms for inspiration and recommendations, and your hotel’s online presence holds the key to its success or failure. A robust social media presence is not just an opportunity for brand awareness but a necessity for properties looking to thrive in the competitive hospitality industry. Whether you are […]

Content Creation: Best Practices for Different Hotel Segments

by | April 5, 2024 | Hotel Marketing Resources, Social Media for Hotels

Over the last few years, social media has become one of the most significant influencing factors for travelers. In a study conducted by Statista in 2023, 75% of respondents were influenced to travel to a destination by social media. Users are looking not only at hotel websites but also at photos and videos posted by […]

Social Media Strategy – Creating the Right Plan for Your Hotel

by | March 20, 2024 | Hotel Marketing Resources, Social Media for Hotels

What is a Strategy? A social media strategy is a meticulously crafted plan that outlines how a company will leverage various social media platforms for its specific goals. This strategy involves setting clear objectives, choosing appropriate platforms, creating content, engaging with the community, scheduling posts, and analyzing performance metrics. Social media strategies can change over […]