Social Media

How to Boost Mid-Week Occupancy Using Social Media

by | September 14, 2020 | Online Marketing, Resources, Social Media | 0 comments

After Labor Day with signs of fall arriving, hoteliers’ concerns have shifted to one major topic: how to handle the diminishing demand for mid-week hotel stays. A recent interview on Travel Media Group’s podcast The Suite Spot hosted Jan Freitag, senior analyst at STR, who called this very concern “the billion-dollar question.” He cited further […]

Using Social Media to Satisfy Travelers’ Search Needs

by | September 1, 2020 | Resources, Social Media | 0 comments

Frequently reviewing your content marketing strategy helps hotels stay ahead of the competition. That is one of the reasons the Travel Media Group social team continuously reviews the content we create for hoteliers to ensure it’s relevant and meets the needs of future guests. Our custom content often touches on the six different consumer search […]

The Importance of a Social Media Presence for Hotels

by | June 15, 2020 | Resources, Social Media | 0 comments

As more travelers are inspired to start booking rooms at hotels, searches will begin to rise. As a result, it’s become more important than ever that your hotel maintains a strong online presence. Most may only think of this a having an intuitive, mobile-friendly website with up-to-date information, or ensuring all the information you provide […]

Optimizing a Brand Awareness Strategy with These Social Media Posts for Hotels

by | May 13, 2020 | Resources, Social Media | 0 comments

With the hospitality industry shifting toward a new normal, there is an opportunity to re-evaluate your online marketing strategies to determine if you’re making the most of the tools at your disposal. Properly implementing social media strategies into your hotel marketing will help you grow a stronger relationship with future travelers. Social media may not […]

7 Hotel Marketing Strategies to Help You Succeed in 2020

by | May 11, 2020 | Online Marketing, Reputation Management, Resources, Social Media | 0 comments

Utilize these effective hotel marketing strategies to increase traffic and booking conversions. Whether you’re running a unique small hotel business or have years of experience managing large-scale hotel groups, there is never a bad time to step back and reevaluate your strategy for hospitality marketing. Demand within any market shifts regularly, and new tools are […]

7 Social Media Posts Travelers Want to See from Your Hotel Right Now

by | April 27, 2020 | COVID-19, Resources, Social Media | 0 comments

Social distancing and mandatory Stay in Place orders have users around the world turning to the internet, which places a pressure on businesses to keep the conversation going. As we move through response plans to the coronavirus, social media is a critical part of your action plan. In a recent poll of users conducted by […]

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