Hotel Marketing Resources

Responding to Hotel Reviews – Everything You Need to Know (2024)

by | December 8, 2023 | Hotel Marketing Resources

Why Is It Important to Respond to Guest Reviews? As a hotelier, do you find yourself wondering why you should even bother responding to guest feedback? After all, you’re busy attending to the guests that are currently on your property and don’t have time to give attention to guests that have already left. However, what […]

TMG 2023 Fall Guest Sentiment Report

by | December 5, 2023 | Hotel Marketing Resources

The busy fall season saw interesting travel trends and enormous amounts of guest feedback this year. Travelers were putting on display how they felt about their hotel visits this autumn by sharing their experiences across numerous review sites for hoteliers.  We went ahead and analyzed over 10 million pieces of guest sentiment from 23 of […]

123 – State of the Industry with William “Chip” Rogers

by | November 29, 2023 | Hotel Marketing Resources

It’s time to catch up on the state of the hotel industry with special guest Chip Rogers, President and CEO of the AHLA!  Ryan and Chip have important conversations around some of the most pressing and relevant current events happening in hospitality and give hoteliers key insights into how staying in touch with these developments […]

Planning Your Hotel’s 2024 Social Content Calendar

by | November 10, 2023 | Hotel Marketing Resources

It’s that time of the year again, time to break out the content calendar and lay out a social media game plan for your hotel or portfolio of hotels in 2024. For hotel social champions, it’s all about staying ahead by exploring the latest social media trends, aligning your goals with your brand’s objectives, and […]

How to Reach New Travelers as an Independent Hotel

by | November 3, 2023 | Hotel Marketing Resources

Independent hotels are some of the most unique and remarkable hotels in the world. These properties consist of creative themes and art styles or feature once-in-a-lifetime experiences like mountain lodges, beach getaways, and vintage customs that make guests feel like they time-traveled to the past. With such extraordinary stories to tell at independent hotels, it […]

Using Social Media to Satisfy Travelers’ Search Needs

by | October 24, 2023 | Hotel Marketing Resources

Social media is a powerful tool that can help accomplish many objectives for your hotel, whether to increase bookings, promote the property, announce renovations, or simply show appreciation to your hotel’s wonderful team. More importantly, social media can be utilized to address and satisfy a traveler’s search needs. With countless social media apps making up […]

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