Reputation Management

How to Respond to Guest Reviews: Avoiding Common Pitfalls

by | May 3, 2021 | Reputation Management, Resources | 0 comments

As more and more travelers pack up and plan trips, hotels will see a proportional rise in guest reviews. This can be equal parts exciting and nerve-wracking for hoteliers – you’ll want to respond quickly, but if the feedback isn’t quite what you were expecting, tensions may rise, and you’ll be all the more likely […]

Smart Strategies for Post-Stay Surveys

by | April 12, 2021 | Online Marketing, Reputation Management, Resources | 0 comments

From posting reviews on public-facing review sites to sharing their experiences via social media, guests are presented with countless ways to share their feedback online. There is another method of guest feedback collection that should not go overlooked by hoteliers: the guest feedback survey. What Are Post-Stay Surveys? At first glance, post-stay surveys may sound […]

Go Big, Don’t Stay Home: Attracting 2021 Travelers

by | March 8, 2021 | Online Marketing, Reputation Management, Social Media | 0 comments

Travelers are becoming more keen as they search for their new vacation destinations. Their eyes are on policies, safety precautions, and comfort as the world continues to balance recovery and safety in 2021. With this mindset at the forefront, we see new types of travelers emerging – some choose to fly solo, and others carefully […]

The Importance of Earning New Reviews Through Post-Stay Marketing

by | November 12, 2020 | Reputation Management, Resources | 0 comments

With many areas across the nation still affected by COVID-19, interest in travel and hotels regularly waxes and wanes. Travel is recovering, but the slow pace may be leaving your hotel with outdated reviews. This may also be the case if your hotel had to temporarily close its doors during the early stages of the […]

How to Track Guest Experiences with TMG’s Reliable Sentiment Analysis

by | October 12, 2020 | Reputation Management, Resources | 0 comments

Managing your hotel’s reputation alongside COVID-19 can be challenging when there are dozens of other elements in play with keeping your hotel afloat. However, it doesn’t have to be: when you’re able to meet your guests where they are and engage with how they experience your hotel, you’ll be able to make an accurate roadmap […]

The Benefit of Sentiment Analysis

by | June 29, 2020 | Reputation Management | 0 comments

Reviews are the driving force of every hotel’s reputation, so it’s imperative to understand every element behind each one your property receives. That’s where Travel Media Group’s intuitive sentiment analysis system comes in: we provide an at-a-glance look at guest sentiment for your hotel, split into a system of 24 tags marked “positive,” “negative,” or […]

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