Reputation Management
With many areas across the nation still affected by COVID-19, interest in travel and hotels regularly waxes and wanes. Travel is recovering, but the slow pace may be leaving your hotel with outdated reviews. This may also be the case if your hotel had to temporarily close its doors during the early stages of the […]
Managing your hotel’s reputation alongside COVID-19 can be challenging when there are dozens of other elements in play with keeping your hotel afloat. However, it doesn’t have to be: when you’re able to meet your guests where they are and engage with how they experience your hotel, you’ll be able to make an accurate roadmap […]
Reviews are the driving force of every hotel’s reputation, so it’s imperative to understand every element behind each one your property receives. That’s where Travel Media Group’s intuitive sentiment analysis system comes in: we provide an at-a-glance look at guest sentiment for your hotel, split into a system of 24 tags marked “positive,” “negative,” or […]
In a time when states’ restrictions are easing and summer is around the corner, hoteliers need to do all they can to prepare for incoming travelers. During slower months, maintaining safe social distancing and thorough cleanliness procedures may have been easier, but it is more challenging when your hotel approaches full capacity. The question is: […]
Utilize these effective hotel marketing strategies to increase traffic and booking conversions. [Updated Feb 10, 2021] Whether you’re running a unique small hotel business or have years of experience managing large-scale hotel groups, there is never a bad time to step back and reevaluate your strategy for hospitality marketing. Demand within any market shifts regularly, […]
“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou Guest sentiment is especially important to keep in mind with regard to your guests during the holiday season that is quickly approaching. The holidays can be a very stressful time […]