Hotel Marketing Resources

As we look ahead to the summer season, understanding the latest travel trends is crucial for hoteliers aiming to attract and retain guests. Travelers are increasingly seeking personalized and unique experiences. Here’s a breakdown of the season’s emerging trends and why they matter for your property. Quiet Life Travel In a world dominated by constant […]

Maintaining guest satisfaction while undergoing renovations can be challenging. From mastering review responses to leveraging social media effectively, it is important to have an actionable strategy to ensure a successful renovation process and set hotels up for long-term success. Hotel renovations are necessary for hotels to keep up with the ever-changing demands and preferences of […]

In today’s digital age, social media has become an indispensable tool for hotels looking to connect with travelers and drive bookings. However, amidst the ever-evolving landscape of social platforms, numerous myths and misconceptions have hindered hotels from fully embracing the power of social media to their advantage. This blog aims to debunk some of the […]

In today’s digital landscape, travelers turn to social platforms for inspiration and recommendations, and your hotel’s online presence holds the key to its success or failure. A robust social media presence is not just an opportunity for brand awareness but a necessity for properties looking to thrive in the competitive hospitality industry. Whether you are […]

Over the last few years, social media has become one of the most significant influencing factors for travelers. In a study conducted by Statista in 2023, 75% of respondents were influenced to travel to a destination by social media. Users are looking not only at hotel websites but also at photos and videos posted by […]

You have heard and will hear it again: content is king. Our current social media landscape has put immense pressure on showcasing real-life, “relatable” photography instead of staged, “stock” photos. And while most hoteliers know that real experiences sell better than posed, the problem arises in executing content creation. So, how do they attain content […]