Hotel Marketing Resources

Hoteliers often wonder if setting up a social media account for their property or designing its website is worth their time. It becomes easy to feel discouraged and unmotivated if guests are not viewing the fruits of your labor. You may think that investing in these online platforms is insignificant or trivial. However, you will […]

Responding to guest reviews is not easy as it may seem. It is common for hoteliers to be unfamiliar with the topic and the best practices when replying to a review. This sense of uncertainty leads to many mistakes when hoteliers begin writing responses for the first time. Fortunately, here are the top five review […]

Social media has defined the way people communicate and reach each other. Businesses like hotels can leverage social media to their benefit by reaching and connecting with travelers across the globe. With so many different websites and platforms available today, communicating and interacting with guests has never been easier. Using these various outlets will provide […]

It is never a pleasant experience to deal with an angry guest in person or online. Knowing how to properly calm and dissolve any issue that upsets the guest requires experience. Luckily, we provide the blueprint for this topic, so you never have to worry.   De-escalate The first action needed to handle an angry […]

Operating a hotel takes a significant amount of time and energy. From tasks such as: Managing Employees Serving Guests Daily Hotel Operations It may seem like your hotel can not suitably monitor your digital reputation; however, an incredibly critical component of your digital profile is responding to public-facing guest reviews and communicating with your reviewers. […]

Hotels struggle to reach and captivate their audience with the hospitality industry becoming more competitive. Knowing how to market your hotel is crucial if you want to capture more market share and attract new guests. If you take the correct actions, you will successfully separate your hotel from the competition and become a leader in […]