Read More Posts from TMG Staff Members

96 – Spring Workshop Takeaways

Host Ryan Embree discusses insights and takeaways from Travel Media Group’s recent Spring Workshops where he talked one-on-one with hoteliers about their hotel’s digital presence. Discover trends in hospitality and learn how you can position your property...

Securing Direct Bookings with Your Hotel’s Social Media

If you know anything about the hospitality industry, you’re likely aware of the importance of direct bookings. Many hoteliers struggle with garnering direct bookings from guests with the popularity of OTAs. However, the fees these OTAs charge cuts into the money...

Using Social Media to Reach Niche Travelers

Every hotelier wants to set their hotel apart from the competition. One of the best ways to ensure your hotel is one-of-a-kind is by specializing in something. Many travelers are looking for unique experiences and your hotel could be just what they had in mind, but if...

How Hotels Can Use Instagram Reels in Their Social Strategy

Instagram reels are one of the latest features to come from Instagram. This video-centered feature showcases videos on the Instagram explore page. This allows for more exposure, making it a great addition to your hotel’s social media strategy.  So what exactly are...

The Power of Facebook as a Search Engine

When consulting with hoteliers, we are often asked how to help a hotel get listed higher in Google search results. For a long time, online hotel marketing was all about SEO. While Google search engine results are important, have you considered that social media is its...