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59 – 2020 Skift Global Forum Special Edition
In this special edition of the Suite Spot, we discuss the recent 2020 Skift Global Forum. Host Ryan Embree had the opportunity to virtually attend the event, which brought together some of the biggest names and brands in the travel industry. In this episode, Ryan...
The Visual Experience Movement: Marketing Authentically to Guests
Over the last few years, consumers have changed the way they interact with brands online. Accelerated by the state of the world post-COVID, this change in behavior affects all types of consumers, even travelers. It comes from shifting expectations throughout every...
Leveraging Sentiment Analysis for Multi-Property Decision Making
Sentiment Analysis Sentiment analysis is defined as the process of identifying and categorizing opinions expressed in a piece of text, especially in order to determine whether the writer’s attitude towards a particular topic is positive, negative, or neutral. In...
Travel Media Group Launches Marketing Packages to Support Hotel Recovery Amid COVID-19
Travel Media Group has announced four new solutions packages to help their hotel partners accelerate their recovery during COVID-19. The pandemic has shaken the hospitality world, presenting new challenges and setting high operational expectations for hotels and...
How Accessible Images Market Your Hotel
Accessibility is a key component of any business’ digital presence, and following accessibility guidelines and best practices when creating your hotel’s vanity website is one common place to start. The truth is, you can carry accessibility practices over to other...
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