Reviews are the driving force of every hotel’s reputation, so it’s imperative to understand every element behind each one your property receives. That’s where Travel Media Group’s intuitive sentiment analysis system comes in: we provide an at-a-glance look at guest...
Negative reviews happen to everyone; even if you do everything you can to provide the best experience, guests may still harbor concerns that they feel more comfortable voicing on an online platform. Although a negative review can relate to any topic, one of the most...
In a time when states’ restrictions are easing and summer is around the corner, hoteliers need to do all they can to prepare for incoming travelers. During slower months, maintaining safe social distancing and thorough cleanliness procedures may have been easier, but...
[Updated 1/25/2023] As one of the largest civil rights movements in history happens across the globe, important conversations have been started in homes and businesses about racial diversity and inclusion. All business owners have been challenged to reflect on their...
In this special edition of the Suite Spot, we sit down with Senior Vice President of Lodging Insights at STR, Jan Freitag. Jan and his team at STR have been hard at work collecting and analyzing hotel data across the globe during the COVID-19 pandemic. Jan and Ryan...